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Coke and No Smile: Could “Share a Coke” Social Experiment Backfire?

Podcast: Play in new window | Download (Duration: 3:24 — 128.7MB) A couple weeks ago, Coca-Cola created a new social campaign – sharing a coke with a friend. On the side of the bottle, they put different names for you to share a Coke with. But does this social thought work, or backfire for sales of Coca-Cola? Coke is a major soda manufacturer. For years they have been the #1 Worldwide brand. In 2011 that started to change as tech companies Microsoft and Google wedged their way to the top. According to Interbrand, Coke dropped to #3 in 2013. Its...

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Cut Cold Butter with Spread That, Ice Cream with Scoop That!

Podcast: Play in new window | Download (Duration: 7:21 — 90.8MB) The folks at Useful Things sent me two very interesting utensils to try out. Scoop THAT! and Spread THAT! is a knife and ice cream scoop that uses your body heat to keep the end warm and ultimately help you fill your bowl or butter your bread. How Spread THAT and Scoop THAT Work When you hold the handle of either utensil, your body heat transfers to the end of the scoop or knife. This is what makes these items push through a lot easier. Perfect when you are...

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Sustainability Blues: Drinking Water Issues Around the World – Further with Ford

Podcast: Play in new window | Download (Duration: 1:13:32 — 1,009.6MB) If you live outside the US, you might be very aware of the drinking water issues. Inside the US – you might not know this but in the next 10-20 years you will be faced with a drinking water shortage. While at the Further with Ford conference in Dearborn, MI I learned about how the world deals with getting clean drinking water. The Sustainability Blues also opened my eyes in the fact this resource is getting taxed. There are 7 billion in the world with expectations of hitting 10...

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I Convert My Macbook DVD into a USB Drive with OWC SuperSlim

Podcast: Play in new window | Download (Duration: 11:58 — 132.4MB) Since I put the OWC SSD into my system and moved out the DVD drive for another hard drive, I have parts from the Macbook left over – mainly the optical drive and older hard drive. There may be times I’ll still need the DVD, so I want to put it into an enclosure. Best part is I can use the DVD drive for any Mac or PC in the house. Especially since I just got an Ultrabook that doesn’t come with DVD drive, but did come with discs...

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Could Holographic Fireworks Replace Real Fireworks?

Podcast: Play in new window | Download (Duration: 5:11 — 54.1MB) It’s 4th of July, and in the US that means fireworks – and lots of them. In Madison, we celebrate with “Rhythm and Booms”, which is one of the largest shows in the Midwest. However, there are always issues surrounding the event – mainly the cost of a fireworks show. A 45 minute show can cost upwards to 50,000 or more. If you want specialty fireworks, well that’s going to cost a little more. Add to this the environmental impact of Fireworks. A white firework consists of 75 percent...

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Female Frontier Pt 5: Panel Discussion – Further with Ford

Podcast: Play in new window | Download (Duration: 31:00 — 486.7MB) In the last part of Further with Ford: Female Frontier, Chantel Lenard, Jenna Wolfe, Jennifer Senior, and John Gerzema come up for a panel discussion on what they talked about earlier. With one billion more women coming into the workforce, and most of them with children, they talk about how the workforce needs to adapt. If you haven’t checked it out, watch the first four parts to this event. The information about women entering the workforce is eye-opening.  

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Female Frontier pt 4: John Gerzema – Further with Ford

Podcast: Play in new window | Download (Duration: 9:33 — 137.7MB) Part 4 in this session called Female Frontier, we listen to John Gerzema – author of the book “Athena Doctrine”. He and Michael D’Antonio went to 13 countries and interviewed 64,000 people to find out new ways of leading. John talks about people like Silvia Lali, who runs the womens’ house in Lima, Peru. She was fighting domestic abuse of women. This is a story about corruption and what she did to fix the problem. John talks more about the feminine values that could be the operating system of...

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Female Frontier pt 3: Jennifer Senior of New York Times – Further with Ford

Podcast: Play in new window | Download (Duration: 12:00 — 157.7MB) In part one, we heard Chantel Lenard talks stats of women in the workforce. Part 2 brought Jenna Wolfe talking real-life experiences. Jennifer Senior now takes the stage Senior talks more on point of view – what the woman sees and what the man sees in the workforce. For instance: when the woman comes back home, the clock starts as she has to get her work done before the end of the day. Then it starts all over the next day. Jennifer Senior talks about the studies between the men...

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Female Frontier pt 2: Jenna Wolfe of NBC – Further with Ford

Podcast: Play in new window | Download (Duration: 14:28 — 201.2MB) In part 2, we hear from Jenna Wolfe – a corespondent of NBC. She is a gay woman in the workforce. Her goal – just try to do the job she loves. Jenna talks about the first time she had to interview in the men’s lockeroom. An experience that she will never forget, but can really put a lesson learned twist to it. In any male sport, having a female invading could be intimidating. But Wolfe purveyed. She also talks about getting pregnant and having a baby with her...

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Female Frontier pt 1: Chantel Lenard of Ford

Podcast: Play in new window | Download (Duration: 9:26 — 102.7MB) In this multi-part video, we learn a little more about the plight of women in the workforce. We start with Chantel Lenard, the Director of US Marketing at Ford. She brings the facts and figures to the discussion. Did you know in 10 years, 1 billion women will enter the workforce? Did you also know that women make different decisions when they do enter and start looking for a job? Chantel brings us a lot of great data that any company can use to position themselves to women globally....

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2015 Ford Edge Debut – Rebuilt from the Ground Up

Podcast: Play in new window | Download (Duration: 3:38 — 158.4MB) Tonight new Ford CEO Mark Fields announced the brand new 2015 Ford Edge to a group of bloggers and reporters in Dearborn, MI. The Ford Edge is a CUV – Crossover Utility Vehicle. The Edge can get the kids to soccer practice and still be able to move them to college when the time comes. Debuted in 2006, this 5 door vehicle comes with a turbocharged four-liter or V6 engine. Ford Edge Goes Global This vehicle will be sold in North America, China, and Europe. This is part of...

Skyrim on Steam 0

The Elder Scrolls V: Skyrim on Sale for $4.99 (£2.49)

As part of the Steam Summer Sale, one of the huge deals of the promotion is Skyrim.  The game is normally £9.99 but has been reduced to £2.49($4.99). At the time of publishing, there is only one hour left on this deal. So if you’ve been waiting for a good discount on this game, then now is the best time to jump on it. And jump on it now because this is a great game with a metascore of 94/100. For the record, I never actually played Skyrim. I wanted to do so but could not afford the hefty price...